AmazonEcommerce
Homeware brand
Shifting volume on Amazon while losing money on half the catalogue.
- Sales
- +0%
- ACOS
- −0%
- Gross margin
- +0 pts
8 monthsBenchmark scenario
Case studies
What changes when we take over an account
Six projects, one per sector. Each one shows the lever we pulled and the metrics that actually move the bottom line. Filter by service line.
Sector benchmark figures, not verified client results. The cases are anonymous because we don't have permission to publish names yet. As soon as a client signs off, their real numbers go here with their name on them.
AmazonAI
Supplements manufacturer
A 300-SKU catalogue and two people writing every listing by hand.
- Sales
- +0%
- TACOS
- −0.0 pts
- Admin hours
- −0%
6 monthsBenchmark scenario
PlatformsEcommerce
Car parts distributor
80,000 parts with fitment data in a spreadsheet only one person understood.
- B2B orders
- +0%
- Wrong-part orders
- −0%
- Time to list a part
- −0%
10 monthsBenchmark scenario
EcommerceAI
Natural cosmetics brand
Plenty of paid traffic and a basket that collapsed at the shipping step.
- Conversion rate
- +0%
- Returns
- −0%
- Repeat purchase
- +0%
5 monthsBenchmark scenario
PlatformsApps
Industrial hardware group
Orders arriving by phone and WhatsApp, quoted by hand one at a time.
- Self-service orders
- +0%
- Cost per order handled
- −0%
- Margin per order
- +0 pts
12 monthsBenchmark scenario
AppsAmazon
Pet food brand
A monthly-consumption product sold as a one-off, so customers forgot to reorder.
- Repeat purchase
- +0%
- Sales
- +0%
- CAC
- −0%
7 monthsBenchmark scenario
Method
Five steps, and each one hands you something
This isn't a diagram to fill a slide. Every step ends in a deliverable you can decide with, and if a step adds nothing, we skip it.
We analyse
Account, catalogue and numbers. We look at margin per SKU with fulfilment, returns and ad spend included, not just top-line revenue.
DeliverableA report of your margin leaks ranked by money, not by urgency.We design the system
We decide what to sell, on which channel and at what price. And what to stop selling, which is usually the decision that frees the most margin.
DeliverableA 90-day plan with an owner, a metric and a cut-off threshold per lever.We build
Listings, campaigns, integrations and whatever software is missing. It ships in phases, with the previous one already being measured.
DeliverableA live channel and a tracking dashboard with your own data in it.We optimise
Two-week cycles. Measure, cut what doesn't pay and double down on what does. No waiting for month-end to react.
DeliverableA fortnightly review with decisions made and their impact in euros.We scale
A new marketplace, a new country or a new product line. Only once the unit economics can carry the next step.
DeliverableAn expansion model with investment, break-even point and timeline.
Why us
The difference isn't the price, it's the model
We're comparing ways of working, not companies. If your current agency sits in the right-hand column, keep them.
Traditional agencyVelycio
Traditional agency
An account manager relays your questions to the team that actually does the work.
Velycio
You talk to the specialist working on your account. Nothing gets lost in translation.
Traditional agency
You get split into tasks: one person on ads, another on content, nobody on the business.
Velycio
One lead owning the whole project, with the P&L in front of them.
Traditional agency
A monthly report of vanity metrics: impressions, clicks, reach.
Velycio
A dashboard with margin, TACOS and stock turn, plus this week's decision.
Traditional agency
Offices, structure and overhead you end up paying for inside the fee.
Velycio
Fully remote. The budget goes on specialist hours and software.
Traditional agency
They take your project on even when the team is already buried.
Velycio
Assignment by real capacity: if there's no room, we tell you before you sign.